How to Grow Your Blog with Guest Blogging

While guest blogging has been in existence for a while now, the concept is still as good as new. If you are hoping to build a very successful blog on the internet, and are not ready to do guest blogging for it you had better find something else to do with your time! Guest blogging has become so important in today’s blogosphere that it has become the cornerstone of building a successful blog.

With the rate of people using guest blogging as a promotional tool for their blogs today, you don’t expect it to be as easy as it was when it initially started. To grow your blog with guest blogging, you have to be very creative and make sure you maximize every opportunity you’ll gain from it. This article will be exploring some important things you need to do for you to be able to fully reap the benefits of guest blogging for other blogs.

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Use Long Tail Keywords

Keywords are very essential in guest blogging. You have to be very selective when it comes to what keywords you are choosing to rank for. If you go for the wrong keywords, you might end up wasting all your efforts.
That is why using long tail keywords is very crucial when using guest blogging to grow your blog’s rankings on search engines. The benefit of using long tail keywords include but is not limited to the following:

  • Easy Rankings on Google and other search providers
  • Using little efforts to rank for more keywords
  • Gaining targeted traffic from search engines

With the little points I just shared, you’ll know that using long tail keywords would be more beneficial than fat head keywords.

Target Quality Blogs

The second most important thing you should consider in order to get your blog to grow through guest blogging is the quality of blogs you are guest posting for. You don’t want to guest post for blogs that will give you no benefits in return.

Use some SEO analytic tools to gauge the rankings of the blogs you are going to guest post on. What is the minimum SEOmoz rank of the blog? What value of PageRank must the blog posses and other important things like that will help you gain backlinks from top quality blogs.

Write Relevant, Informative Articles

The next thing you have to put into consideration is the quality of piece you are going to put on the host blog. While the length of your article is crucial, the most important thing is that your article passes across a message that will be useful in many ways for the readers. The more time you invest in ensuring your article is of high quality, the more your chances of being invited for another guest post offer.

Also, always make sure your articles are relevant by all means. It should correlate with what the blog you are writing for talks about, so that the readers will be able to relate the story you are sharing with them.

About Author
Puneet is Tech blogger. He contributes to the Blogging, Gadgets, Social Media and Tech News section on KokTech.